Recent Podcast Episodes
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How Popular Pays' SafeCollab Tool Protects Brands
Tod speaks with Corbett Drummey, co-founder of the influencer marketing platform Popular Pays about the clever new brand safety system they’ve built into their site. In this paid partnership,...
1238: Are Electronic Lollipops the Next Ad Format?
A wrap-up of the most important developments in the world of digital marketing over the past five days. ✅ Take the survey . 📰 Get our free daily newsletter 🌍 Follow us on social media or contact...
Google Ads: Everything That's Happened This Month
Our Google Ads correspondent Jyll Saskin Gales joins Tod to discuss the latest updates in Google Ads. Highlights: The new message asset allows WhatsApp messaging directly from ads. Google engaged...
What Does Marketing Without TikTok Look Like?
How a TikTok ban will affect YOUR ad campaigns and social media reach. New incentives for agencies to use Google ads because, well, the math wasn't mathing. Why is Google adding outbound links to...
1237: Why Meta is Removing Conversion Tracking from Some Campaigns
Why is an entire category of TikTok Ads at Risk? Google is now Hiding a metric they've had since day one , a massive Meta Bug Disrupts Financial Services Ads, and you'll never guess how much...
1237: Black Friday Sucks Now and It's Our Fault
Marketers ruined Black Friday; here's how we can fix it. Why is an entire category of TikTok Ads at Risk? Google is now Hiding a metric they've had since day one, a massive Meta Bug Disrupts...
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