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710: The Talent War Comes for Ad Tech
We're getting closer to one-click enabling of international e-commerce. Are the retail giants winning the talent war for ad tech? Why you should reconsider offering promotions this holiday...
709: Everything In Moderation
Meta's plans to merge two of its most important teams will probably affect your ad campaigns. Microsoft starts selling its most visual web space. Zuckerberg's latest copy target appears...
708: ‘Sorry Zuck. Reels Aren't Working': Meta Documents
In the war against TikTok, Meta gives up some ground. Also: How can you judge ad fatigue before your campaign runs? The wild west of podcast advertising days may be over. 2022 is proving to be a...
707: What Brands Should Say After the Death of a Monarch
Meta stays silent on why they're running confusing ads for brands without their permission. Also: What does your brand say when a monarch dies? Some industry analysis on TikTok's latest...
706: Meta's “Opt-In First, Answer Questions Later” Policy
The ad campaign glitch plaguing Meta advertisers is not a glitch at all. The company releases details on two programs which will opt you in automatically. Also: Some privacy legislation...
705: The Meta Glitch That's Creating Random, Bizarre Ads
Wrong images, random body copies — what is happening with Meta's ad platform today? Also: Instagram pivots away from e-commerce... WhatsApp will offer groceries via chat... How ad agencies...
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