Recent Newsletter Issues
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Recent Podcast Episodes
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722: Instagram Will Put Your Competitors' Ads On YOUR Brand's Profile
Meta's Q4 gift to marketers is not what it's cracked up to be... The rules of influencer marketing just changed and nobody knows what they are now... You can now run your Performance...
721: Google Ads: Which Levers to Pull Now?!
Competing features, confusing settings: The path forward for Google Merchant Centre. Also: Why is TikTok's parent running porn ads on Meta? And, more importantly, why is Meta letting them?...
720: The Meta Marketplace Where Nobody's Buying
Too little, too late: Instagram's influencer marketing program has stalled out. Also: Meta kills off the only app we wanted. Are auto-generated video ads coming? LinkedIn adds some new ad...
719: How “Audience Networks” are Gaming the Podcast Ad World
A big day at Google with dozens of announcements — we have all the details for you. Also: How crappy mobile games are helping podcast networks game their numbers... Meta adds new Call Ads......
718: What Your Best Sellers Will Be in a Global Recession
Shopify bets long on bricks-and-mortar... Instagram backs away from online shopping... and opens the door to DM spam... What people buy more of during a recession... and in-house or outsourced...
717: The Surprisingly Effective Strategy of Running Terrible Facebook Ads
Will smarter AI fix programmatic brand safety? TikTok loosens its livestreaming requirements... Amazon plans to pre-empt Black Friday... Meta makes account-switching easier... and why you might...
Expert Interviews
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