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Recent Podcast Episodes
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757: And the Dark Clouds Finally Begin to Part…
NEW: Get The Top Story each day on LinkedIn!With the recession looming, finally some potential good news for the digital advertising industry. How marketers are getting around Minecraft's...
756: Black Friday Budgets Turning to Meta
Ad dollars are flowing to Meta this Black Friday... Twitter fires most of its ad reps... Tumblr's move could be a new start for the platform... decarbonizing advertising... and YouTube adds...
755: The Lawsuit That Could Break Marketing AI
Reduced engagement... serious brand safety issues — why one brand spending millions on Twitter ads finally bailed out. Also: Who's liable when marketing AI makes a mistake? Snapchat...
754: What 2023 Holds for Social Media Platforms
Tod chats with Andrew Hutchinson from SocialMediaToday.com about his predictions for social media next year. Be sure to read his piece 32 Predictions for Social Media Marketing in 2023.✅ Follow...
753: How to Reply to Angry Comments with Humour — And Not F**k It Up
The use of humour in social media is a double-edged sword, but luckily, we now have a bit of science to help out.In this abbreviated episode, Tod speaks with Mathieu Beal, an Assistant Professor...
752: Google Ads: A Look Back and Ahead, with Jyll Saskin Gales
Jyll Saskin Gales speaks with Tod about the past year of media buying on Google, where things might be headed next year, the impact of TikTok, and more.Learn more about Jyll's course: Inside...
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