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997: The Unfortunate Childhood Adventures of Programmatic Ads
Lessons Learned: Keeping tabs on your low-quality ad campaigns is more important than ever. Your own AI chatbot coming soon, if you care, which you probably shouldn’t. TikTok has tips for the...
996: Marketing Podcasts Near Me
It’s the Google hack taking over restaurants and local business — but does the “Near Me” name trick actually work? Also: Instagram product tagging gets third-party support. Being too detailed in...
995: Why Consumers Aren't Using Your Referral Program
The ad-free Facebook has arrived. But it’ll cost you plenty. Plus: The one change you should make to your referral program. What consumers say about your midroll ads. And the Threads feature...
994: Pay-to-Post: X Basically Kills Off Organic Content
Oversight Skirmish: Has Meta turned a blind eye to its own ad guidelines? TikTok teams up with a seasoned B2B platform. Google’s search themes could help tweak its AI in your favour. The huge...
993: And They Said Facebook Was Dead
Ad revenue climbs, giving Meta a great quarter. But the war in Israel and Gaza might slow things down again. Also: Threads is now 1/6th the size of Twitter. Amazon’s testing a new but buggy...
989: Is the “Vertical Video” Trend Cooling Down?
Are things looking up? Sunny skies forecast for Black Friday and the holiday buying season. Also: Amazon tries to make TV buying easier… YouTube offers more protection against trolls… Is the...
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