Recent Newsletter Issues
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Recent Podcast Episodes
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637: Twitter's Future: A Thousand Algorithms?!
A law prohibiting platforms from removing content has been put on hold — for now... Which marketing strategies convert online shoppers? Snapchat launches a new ad product to target Gen Z...
636: Is iSearch Around the iCorner?
A rumour from Apple that would change SEO... A Buy Now, Pay Later platform expands its offering to millions of businesses... Google upgrades its enterprise offerings... How to target consumers...
635: ENCORE: Local SEO and Google Maps
In this special stat-holiday encore episode, Joy Hawkins from the Sterling Sky agency (SterlingSky.ca) joins Tod to chat about best SEO practices for your local business. They cover reviews,...
634: Meta Taketh and Taketh Away
Connections targeting is finally going for good... Is Facebook pulling the plug on news?... Google's uphill battle for the post-cookie world... Snapchat's new tool enhances collab......
633: TikTok Account Management for Boomers
TikTok account management for the rest of us... Twitter pays big for using phone numbers wrong... WooCommerce jumps on board the cool kids’ train... Why 99% of Gen Zs are skipping your ads... How...
632: The Fear of Getting “Woke” Wrong
How consumers respond to "woke" advertising, and how your brand can get it right... Check your campaigns: A nasty Google bug is inflating CPC prices... LinkedIn data shows how to increase your...
Expert Interviews
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Industry Articles
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