Recent Newsletter Issues
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Recent Podcast Episodes
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422: Really, Though… Are Reciprocal Links Bad for Your SEO?
How will the latest European law affect your influencer campaigns? Twitter's new idea might cause you to close some of your brand's Twitter accounts... some welcome changes to...
421: You Can Now Rent TikTok's Insanely Good Algorithm
You can now rent TikTok's insanely good algorithm... Pinterest bans an entire category of ad campaigns... Snapchat's music library just got a big boost.... The fanciest Brand Lift Studies...
420: Are Exclusion Lists Our Only Hope Now?
How do you target people without cookies? By excluding them from targeting.... Also: The newest ad placement that users aren't going to like... Clubhouse accidentally leaks a feature......
419: Creating a TikTok UGC Ad… Without Creative
Facebook is off the anti-trust hook — but Instagram isn't... Spotify opens podcast ads up more widely... PayPal will charge you more to collect payments from customers.... And the mobile app...
418: Hope You Weren't Counting On That Campaign Data…
Just when you thought you were getting used to missing data from your paid campaigns... Also: Google retires a popular ad format... A browser plugin says it can keep your brand voice on track......
417: Instagram Has Completely Lost Its Mind
Twitter adds a new campaign objective.... Amazon adds some new podcast tech.... Instagram adds a function they have elsewhere but not all functionality, only some parts, and only for some...
Expert Interviews
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Industry Articles
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